Corporate structures are often highly outdated and leave considerable space for internal politics and inefficiency.

The main pillars of product development within manufacturing companies are the development of technologies, the appropriate setup and optimization of production and capacity capabilities, proper brand and product communication, and product design. These key elements of almost any manufacturing company all contribute significantly to overall success. All of these areas, including others not listed here, have their own central raison d'être and, depending on perspective, differentiated levels of importance. Looking at the structure of large companies externally and with some distance, all areas must be perfectly coordinated with each other to deliver the required results. Production, for example, cannot manufacture products if development has not taken place. Thus, a mutual dependency can always be depicted, which, however, is often perceived and understood differently due to subjectively-biased views. Thus, this circumstance leads to considerable internal politics and intense power disputes, which tend to hinder overall efficiency. There are disputes about higher budgets, more attentiveness and growth potential and importance, sometimes only to satisfy subjective values and perceptions of individuals. But the nature of humans must obviously be taken into account. To create structural conditions, nevertheless, large companies and corporations are governed and managed by boards of directors, mostly within organizational guardrails. Managing directors distribute tasks, budgets and strategies over many levels in order to drive holistic goals forward and to grow and win stronger as a result. So, enough about corporate structures and power relations. Nevertheless, this underlying insight is critical to this story.